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Slide Number 1GSMA Membership Types & StatsThe GSM Association BoardMobile Innovation Market - SummaryProgram Addresses Growing Market NeedCultivating a FollowingDiscovering Top InnovationIf You Build It, They Will ComeDevelopment Fund - Who We AreOur BeliefsOur ObjectivesWhat We DoOur Focus AreasHighlights To DateSlide Number 15MIT OpenCourseWare http://ocw.mit.edu MAS.965 / 6.976 / SP.716 NextLab I: Designing Mobile Technologies for the Next Billion UsersFall 2008For information about citing these materials or our Terms of Use, visit: http://ocw.mit.edu/terms.Restricted - Confidential Information© GSM Association 2007All GSMA meetings are conducted in full compliance with the GSMA’s anti-trust compliance policyAn Introduction to the GSMA’s Mobile Innovation Market and Development Fund For Next Billion Network InitiativeConfidential2GSMA Membership Types & Stats Full Membership– Full Membership is open to:• Licensed 2nd & 3rd GSM mobile network operators (GSM, GPRS, EDGE, 3GSM, HSPA)• Government administrations Full Membership Statistics• Total number of Full members: 754• Total number of Associate members: 211• Representing All countriesConfidential3The GSM Association BoardHutchison Mobile: Craig Ehrlich (Chairman)GSMA: Rob Conway (CEO)AT&T: Bill Hague EVPBharti: Manoj Kohli, President & CEOChina Mobile: Lu Xiangdong, EVPChina Unicom: Zhang Fan, CTOKTF: Dr Young-Chu Cho, CEOmobilkom austria: Boris Nemsic, CEOMTN: Phuthuma Nhleko, CEOMTS: Leonid Melamed, CEONTT DoCoMo: Takanori Utano, EVP/CTOOrange SA: Brigitte Bourgoin, EVPOrascom: Naguib Sawiris, CEOSK Telecom: Shin-Bae Kim, CEOSingapore Telecom Mobile: Ng Noke Weng, CTOSmart Communications: Napoleon Nazareno, CEOSoftbank: Tetsuzo Matsumoto, CSOT-Mobile: Joachim Horn, CTOTelefonica Moviles/02: Vivek Dev, COOTelenor Mobile: Arve Johansen, Deputy CEOTelstra: Sol Trujillo, CEOTIM: Franco Bernabe, CEOTurkcell: TBC Vimpelcom: Alexander Izosimov, CEOVodafone: Terry Kramer, Chief of StaffZain Group: Dr Saad Al-Barrak, CEOEMC Chair: Stein HansenConfidential4Mobile Innovation Market - Summary Purpose is to develop an ecosystem that brings together Operators, Investors, Innovators and Corporate Partners to drive mobile innovation– Ensure mobile innovation aligns with Operator business strategies– Accelerate time to innovation and time to market by “vetting” and promoting top innovatorsConfidential5Potential of mobile is exciting , but investor excitement is tempered by:– Role of incumbents in the eco-system – Limited number of home run exits– Fragmentation of underlying mobile platformsFlat to declining investment R&D under-indexes other industriesProgram Addresses Growing Market NeedSource – Booze Allen HamiltonQ1 2008: % of total investment by industryCommunications and Media Internet Specific Computer Software and Services Semiconductors/Other Elect. Source: NVCA w/ GSMA analysisConfidential6Cultivating a FollowingMobile Innovation Market EventsBarcelona, Atlanta, Tel Aviv, and MacauThought leadership sessions with mobile innovation ecosystem influencersMobile Innovation Awards Regional Tournaments and FinalsSpeed dating and networking sessionsConfidential7Discovering Top Innovation5 Awards CategoriesMost Innovative True Mobile Start-upMost Innovative Consumer ApplicationMost Innovative Application in a Vertical MarketMost Innovative Carrier Infrastructure or PlatformMost Innovative Wireless Device-centric TechnologyConfidential8If You Build It, They Will ComeInnovators Forum for controlled global exposure to target audiences (investors, customers, OEMs, partners, etc) Act as a “solver” & respond to posted requirements Tools to initiate dialogue with prospective customers and partners Tailored marketing for different target stakeholdersInvestors/VCs One stop search for mobile investment opportunities Due diligence tool to understand market sectors and competing players Track the progress of companies interested in following Find great companies before other investors Interact with “demand side” of the equationMNOs Understand investment landscape Identify and assess opportunities and threats Act as a “seeker” & post requirements Expose APIs to 3rdparties Propose trials and commercial relationships with entrepreneurs Develop trusted relationship with VCs and entrepreneurs Coordinate resources for analysisSuppliers / OEMs Improve technology scanning Enhance innovation management Establish trials and commercial partnerships one stop search for opportunities to invest in or acquire technology companies Facilitate collaborations across different sectors and disciplineswww.Mobileinnovation.orgConfidential9 Work with mobile operators to accelerate mobile solutions for people living under $2 per day Launched in 2006 to catalyse the uptake of GSM technology for social and economic development Core part of the GSMA, the operator-led trade association representing the mobile industryDevelopment Fund - Who We AreConfidentialConfidential10Our Beliefs Doing good is good business The mobile industry is uniquely positioned to deliver economic & social value With more than 3 billion users, base of pyramid markets are the future for mobile growth and innovation By working closely with mobile operators we can accelerate the benefits of mobile for allConfidentialConfidential11Our Objectives Increase the number of effective, scalable and replicable development initiatives using mobile technology in emerging markets Implement these initiatives in a scalable and sustainable fashion, bringing socio-economic benefits to individuals and communities Increase awareness among governments and the development community of how GSM acts as an agent of development and can be used to bridge the digital divideConfidentialConfidential12What We Do Catalyse Innovation Drive Market Scaling Increase Knowledge NetworkingConfidentialConfidential13Our Focus AreasConnectivity Energy mServicesConfidentialConfidential14Highlights To Date 25 projects in 13 countries with 20 operators Over 150,000 persons directly impacted and 1 million indirectly  35,000 Community Phone entrepreneurs 600 GSM Internet cafes in 5 countries 4 HSPA connected Internet cafes in Africa with 2 operators GSM voice and data services rolled out to 25,000 refugees in Uganda GSM voice and Internet services to UN Millennium Village


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