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Slide 1Slide 2Slide 3Slide 4Slide 5Slide 6Slide 7Slide 8Slide 9Slide 10Slide 11Slide 12Discussion Question #1Coca –Cola’s Social ActionsWater Conservation GoalsEnvironmental CommitmentsPlans for IndiaDiscussion Questions #2References:Bryan EnsleinApril 15, 2008Trans-Boundary Water ResourcesAfghanistan, Albania, Algeria, American Samoa, Angola, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium, Belize, Benin, Bermuda, Bolivia, Bosnia & Herzegovina, Botswana, Brazil, British Virgin Islands, Bulgaria, Burkina Faso, Burundi, Cambodia, Cameroon, Canada, Cape Verde, Cayman Islands, Central African Republic, Chad, Chile, China, Colombia, Comoros, Costa Rica, Croatia, Curacao, Cyprus, Czech Republic, Democratic Republic of Congo, Denmark, Djibouti, Dominica, Dominican Republic, Ecuador, Egypt, El Salvador, Equatorial Guinea, Eritrea, Estonia, Ethiopia, Fiji, Finland, France, French Guiana, French Polynesia, Gabon, Georgia, Germany, Ghana, Great Britain, Greece, Grenada, Guadeloupe, Guam, Guatemala, Guinea, Guinea-Bissau, Guyana, Haiti, Honduras, Hong Kong, Hungary, Iceland, India, Indonesia, Israel, Italy, Ivory Coast, Jamaica, Japan, Jordan, Kazakhstan, Kenya, Kuwait, Kyrgyzstan, Latvia, Lebanon, Lesotho, Liberia, Lithuania, Luxembourg, Macau (Macao), Macedonia, Madagascar, Malawi, Malaysia, Maldives, Mali, Malta, Mariana Islands, Martinique, Mauritania, Mauritius, Mayotte, Mexico, Moldova, Mongolia, Montserrat, Morocco, Mozambique, Namibia, Nauru, Nepal, Netherlands, New Caledonia, New Zealand, Nicaragua, Niger, Nigeria, Northern Ireland, Norway, Oman, Pakistan, Panama, Papua New Guinea, Paraguay, Peru, Philippines, Poland, Portugal, Puerto Rico, Qatar, Republic of Congo, Republic of Ireland, Republic of Korea, Reunion, Romania, Russia, Rwanda, Saint Helena, Saint Kitts and Nevis, Saint Lucia, Saint Maarteen, Saint Vincent & the Grenadines, Samoa, Sao Tome & Principe, Saudi Arabia, Senegal, Serbia & Montenegro, Seychelles, Sierra Leone, Singapore, Slovakia, Slovenia, Solomon Islands, South Africa, Spain, Sri Lanka, Suriname, Swaziland, Sweden, Switzerland, Taiwan, Tanzania, Thailand, The Gambia, Togo, Tonga, Trinidad & Tobago, Tunisia, Turkey, Turkmenistan, Turks & Caicos Islands, U.S. Virgin Islands, Uganda, Ukraine, United Arab Emirates, United States, Uruguay, Uzbekistan, Vanuatu, Venezuela, Vietnam, West Bank-Gaza, Yemen, Zambia, Zimbabwe1.3 Billion Coke “Beverages” Enjoyed Daily77 Coke “Beverages” consumed per year per personMore than 70% of net revenues are generate outside of North AmericaNet Operating Revenues: $28.9 billionIn 2004 Coca-Cola used ~ 75,000,000,000 gallons of water1993 TCCC (The Coca-Cola Company) re-enters the India market with India’s Liberalization policy2003 accusations of pesticides and ground water depletion due to TCCC India products National movement against TCCC products including widespread protestsNational Bans Proposed for schools and public cafeteriasTCCC products contain extremely high level of pesticides (36 times the legal amount)Farmers using products as a cheaper substitute for pesticides on cropsIn Mehdiganj, Uttar Pradesh ground water levels depleted 24 - 40 feetPlant sludge was dumped into rivers and onto farmlandsSharad HaksarThe University of Michigan followed student led opposition and removed Coke products from campusBoycotts and protests over TCCC actions in India were held all over the United States and Western World TCCC was voted down as a sponsor to Live-8 as a result of public opposition Killercoke.orgThey must permanently shut down the bottling facilities in Mehdiganj, Kala Dera and Plachimada. They must compensate the affected community members. They must recharge the depleted groundwaterThey must clean up the contaminated water and soil. They must ensure that workers laid off as a result of negligence are retrained and relocated in a more sustainable industry.They must admit liability for the long term consequences of exposure to toxic waste and pesticide laden drinks in India.“Unthinkable! Undrinkable! Stop Human Rights Violations in Columbia and Environmental Devastation in India” A project of United Students Against Sweatshops, http://www.studentsagainstsweatshops.org/docs/CokeOrganizingManual.pdfDecided to bow to pressures and undergo third party assessmentWith the approval of the University of Michigan, hired The Energy and Resources Institute (TERI) based out of New DelhiMeridian Institute hired to be a neutral third part between TERI and TCCCWas a 16-month comprehensive report on six bottling plants in India“The most comprehensive independent scientific public assessment of a beverage company ever conducted.” - Jeff Seabright Vice President, Environment & Water ResourcesTwo Assessment Levels◦ Level 1: “An assessment of regulations and policies related to water resources management”NA: Not applicable (not mentioned as a condition in the consent)Two Assessment Levels◦ Level 1: “An assessment of regulations and policies related to water resources management”◦Level 2: “An assessment of select Coca-Cola plants”Plant Siting:◦Water availability should be assessed from a long-term and ecosystem point of view◦Policy should around sustainable development◦Policies need to recognize and respect the existing (formal and informal) riparian rightsWater Quality◦Compliance should meet TCCC standardsCorporate Social Responsibility◦The company needs to strengthen its reputation with local communities by taking local economic, social, and cultural norms and aspirations into accountWater Conservation◦TCCC should try to be net water positive with respect to its own operations from a watershed perspectiveWas Coca – Cola responsible for holding its factories to a higher standard than the Indian Government?Should international law have a hand in regulating corporationsDiscussion Question #1Coca –Cola’s Social ActionsOver 68 Water Initiative Projects in 40 CountriesAlmost $70 million contributed worldwideWater Conservation GoalsReduce:◦Become the most water efficient user in the industryRecycle:◦By 2010 return all the water that we use for manufacturing processes to the environment at a level that supports aquatic life and agricultureReplenish◦Replenish watersheds with the equivalent amount of water that is used in all their productsEnvironmental CommitmentsPlans for IndiaAttempting to reach


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