CSU PAD 651 - Syllabus (4 pages)

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Syllabus



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Syllabus

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Pages:
4
School:
Cleveland State University
Course:
Pad 651 - Fundraising for Nonprofit Orgz
Fundraising for Nonprofit Orgz Documents
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Cleveland State University Maxine Goodman Levin College of Urban Affairs PAD 651 Section 50 Fund Raising for the Non Profit Organization Spring 2005 Syllabus Instructor Class Time Room Patricia G Egan MBA CFRE H 440 835 1774 C 216 408 2335 patriciagegan aol com Tuesdays 6 00 9 50 p m MC 427 Course Goals Objectives Fund raising is a critical component in non profit financial viability and is carried out by development professionals executives program staff and board members Understanding the role of each in the fund raising mix developing skills in targeting potential donors creating strategies to reach each stakeholder group and identifying the appropriate vehicles and communication methods to reach each audience are elements essential in successful fund raising and donor relation activities This course will provide readings analyses skill building and discussions to create a baseline of knowledge to equip leaders and managers in non profit organizations to positively position their agency for the future as well as understand successful fund raising strategies and tactics The objectives in this course are To provide fundamentals of fund raising and external relations for non profit organizations To understand the readiness indicators for successful fundraising To analyze needs of constituencies To build knowledge in fund raising techniques challenges and opportunities To understand the influencers in fund development activities To build skills in auditing analyzing and creating integrated plans for fund raising and external relations To understand the role of the board staff and volunteers in the fund raising mix To develop fund raising vocabulary and fund raising office management skills While no book is required for this course a binder with dividers to collect handouts and reports is necessary Grade Grades will be a combination of individual and team efforts Participation Attendance and class participation are expected One point will be given for each class attended While it is acknowledged that work or illness can cause absences it is important to notify the instructor before class to secure an excused absence Leaving after a class break will result in the point for attendance being removed Coming in excessively late will also result in no point given for the class Participation will also be considered during the discussion questions It is important to come prepared to engage in group discussions reporting presentations Current Topics Each individual will be responsible for a presentation on a current topic as assigned or to report on a reading emphasizing salient points Topic assignments will be made the first night of class Completed assignment will be due one day before class Instructor will email presentation to all class members for insertion into binder and note taking Team effort You will be a member of a team that will create the following during the semester Author a term paper that addresses a fund raising issue for a non profit organization Problems can include annual fund feasibility study board responsibility leadership special event management recruitment leadership diversifying funding sources or any other problem that is within the fundraising spectrum of solutions All topics and organizations must be cleared by the third week of class Groups will be assigned by week 2 based on number of enrolled students The paper will include history of the organization problem or issue that team is going to resolve history if any of the issue research on alternatives to resolving the issue recommended option timeline and resources necessary to resolve problem Barriers to problem resolution should also be analyzed Presentation will include a specially prepared power point that provides the class with the problem issues and resolution and will take place as though being prepared and presented to the client organization Peer evaluations will be a part of the team effort and will be confidential The peer evaluation will be a part of the final grade Late papers will not be accepted Point Value for Grade Attendance Current Topic Project Presentation Project Paper Peer Score 15 points 25 points 25 points 25 points 10 points Total available points 100 Week 1 2 Date 1 18 1 25 Topic History Giving Trends Housekeeping Audit strategic planning constituencies case statements 3 2 1 Annual Campaigns 4 2 8 Special Events Sponsorship Strategies 5 2 15 Capital Campaigns Major Gifts 6 2 22 Planned Giving 7 3 1 Performance Measurements Moves Strategies 8 3 8 Special Targets Women as Philanthropists 3 15 3 22 Spring Break Marketing 10 3 29 Internet Fundraising Running A Development Office 11 4 5 Fundraising Leadership Board and Volunteer Involvement 9 Assignment Resource Lecture Notes Strategic Fund Development Simone P Joyaux Making the Case Jerold Panas Keep the Money Coming Christine Graham Donor Focused Strategies for Annual Giving Karla A Williams Research Trends on special event fundraising How to produce fabulous fundraising events reap remarkable returns w minimal effort Betty Stallings and Donna McMillion Developing Major Gifts Laura Fredericks Conducting a Successful Capital Campaign Kent E Dove Planned Giving Simplified Robert F Sharpe Sr Guest Speaker James Greenfield Books Nonprofit Handbook Fundraising Fundamentals Guest Speaker Seven Faces of Philanthropy Russ Alan Prince and Karen Maru File Women as Donors Women as Philanthropists Abbie J vonSchlegell and Joan M Fisher Current research Donor Centered Fundraising Penelope Burk Current topic research The Five Strategies for Fundraising Success Mal Warwick Current Topic Research The Ultimate Board Member s Book and Fundraising Mistakes that Bedevil All Boards Kay Sprinkel Grace Guest Speaker Week 12 13 Date 4 12 4 19 14 15 16 4 27 5 4 5 11 Topic Foundation Center Assignment Resource Report on Foundation Center resources Grants Prospect Research Secrets of Successful Grantsmanship Susan L Golden PhD Where the Money Is Helen Bergan Group Presentation Group Presentation Finals Week Internet Research Tools special report To be determined To be determined No Class Current Topic Presentation Reading Report Individual Effort Value 25 points Presentation What is topic and why is it important to fund raising Key Issues What your research found Requirements Power Point Presentation Presentation e mailed to instructor one day prior to class Each Student will receive a copy of the presentation to insert into their binder and to take notes


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