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UNC-Chapel Hill ECON 410 - Mathematical Utility Maximization

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Slide 1Econ 410: Micro TheoryMathematical Utility MaximizationMonday, September 10th, 2007Slide 2Visualizing Utility FunctionsSlide 3Recall from last time… Utility functions and Marginal Utility Applying Partial Derivatives to Utility Recall that marginal utility is the increase in utility associated with an increase in good X. As such, it can be represented mathematically as the partial derivative of the utility function with respect to good X. Example: U(X,Y) = 10X2Y MUX=  MUY= XYXYXU20),(210),(XYYXUSlide 4Utility Maximization Assumptions The Consumer’s Maximization Problem Max U(X,Y) subject to PXX + PYY = I Specific vs. General Functional Forms Assuming a specific utility function allows us to find a consumer’s demand function for a good We can still find out plenty of properties about utility using general functional forms Constrained OptimizationSlide 5Utility Maximization The Consumer’s Maximization Problem Max U(X,Y) subject to PXX + PYY = I Constrained OptimizationSlide 6Method of Lagrange Multipliers The method of Lagrange multipliers is a technique to maximize (or minimize) a function subject to one or more constraints Steps State the Problem Differentiate the Lagrangian Solve the resulting equationsSlide 7Stating the Problem Original Problem: Max U(X,Y) subject to PXX + PYY = I Rewrite the budget constraint PXX + PYY – I = 0 Lagrangian: L = U(X,Y) - (PXX + PYY – I) RationaleSlide 8Differentiating To maximize the Lagrangian, we differentiate it with respect to X, Y, and and set the derivatives equal to zero.  Mathematically 0),( XXPYXMUXL0),( YYPYXMUYL0YPXPILYXVisuallySlide 9Solving the Equations Results of Differentiation0),( XXPYXMUXL Rewriting these equations, we find three conditions that hold at the optimum: MUX= PX MUY= PY PXX + PYY = I0),( YYPYXMUYL0YPXPILYXSlide 10The first two equations from optimization show us this result mathematically: MUX= PXMUY= PY Solving: andThe Equal Margin Principle Recall from last class: Only when a consumer has equalized the marginal utility per dollar of expenditure across all goods will he or she have maximized utilityXXyyPMUPMUyXyxMUMUPPSlide 11What is  Anyway?  is the Lagrange multiplier, and represents the extra utility that is able to be obtained when the problem’s constraint is relaxed Since we our currently using a budget constraint in the utility maximization problem,  represents the marginal utility of income for the consumer For the skeptical (or mathematically inclined)… The meaning of  can be shown formally by totally differentiating the utility function with respect to I.Slide 12For next time… Solve the practice utility maximization problem given out in class Read Section 4.1 of your textbook Wednesday’s Agenda We’ll go over the practice problem and use other examples of utility functions to apply these concepts We’ll discuss the notion of “duality” in consumer theory, and begin our discussion of Chapter


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UNC-Chapel Hill ECON 410 - Mathematical Utility Maximization

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