WARTBURG BA 441 - BA 441 Syllabus - Multinational Management

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Multinational Management BA 441 Kimberly Folkers, MIM, FLMI Fall 2008 Associate Professor of Marketing MWF 1:00 TH WBC 117 Office: WBC 108 Email: [email protected] Office Hours: MW 2:30-3:30 p.m.; TH 3:00-4:00 p.m. Other times by appointment. DEPARTMENTAL FOCUS ON CHINA – 2008-2009 Prerequisites: EC 141 or 142 or EC 100, 101 and 102; BA 345. Note: This is an upper division course that will involve a great deal of critical thinking, analysis, and discussion, both for the comprehensive casework and for the semester project. Diversity Across the Curriculum: This course has been approved for DAC credit. The goal of DAC courses is to help you “develop a greater recognition and understanding of the value of human diversity as an enriching aspect of life.” Specifically, Multinational Management will strive for the following outcomes: 1) You will develop a better sense of connection between a widened view of the world and liberal learning. 2) You will enhance your ability to connect your understanding of human diversity to a specific topic/theme = management in the global context. Ideally, this will lead to an excitement and enthusiasm about other cultures, a valuing of what a diversity of cultures can offer to the workplace, and an appreciation for the challenges that managers face in a diverse environment. 3) You will be better able to compare and contrast your own culture with the cultures we will explore in case studies and the project. This DAC course should be an extension of the work you have already done in IS 201. As we explore the rich diversity of cultures around the world this term, you may want to reflect back on the emphases of IS 201: 1) The influence of culture on society. 2) The influence of culture on self. 3) The value of human diversity for self. 4) The value of diversity for society. 5) The challenges presented by diversity. 6) The similarities and differences between culture. It is my belief that you will make many connections between our course material and the emphases listed here. Required Text/Materials: International Management, Deresky, Prentice Hall, 6th ed., 2008. - Four case studies will need to be downloaded from Harvard Business School Publishing. http://harvardbusinessonline.hbsp.harvard.edu/relay.jhtml?name=cp&c=c24588 (also posted to Bookmarks on my.wartburg) Haier: Management Control on a Tactical Level (China) Silvio Napoli at Schindler India GTI in Russia Ellen Moore in Korea A fifth case, Development of a Multinational Personnel Selection System, will need to be purchased from the bookstore. My Wartburg and Email: We will be using the my.wartburg site for our course for the posting of many course materials. Be sure you know how to access this site and check it regularly. Also, please check your Wartburg email account regularly as I will be using it to communicate with the class throughout the term. Course Outcomes: At the conclusion of this course, you will be able to: 1) Outline the ways in which companies can cross borders to do business with other countries, and the corresponding advantages and disadvantages of each. 2) Articulate an understanding of what it means to effectively manage people and processes in a global context. 3) Evaluate the role that cultural skills and sensitivity play insuccessful management strategy and implementation. 4) Write a comprehensive strategic management plan for a company moving from domestic to international operations. 5) Analyze case studies using critical thinking skills, applying macro/strategic concepts, as well as micro/interpersonal concepts to the case, and provide written solutions or recommendations to the cases. 6) Identify the unique ethical issues relevant for international managers. COURSE ELEMENTS: Project 400 points Exams (2) 200 “ Cases/Exercises 300 " Participation 100 “ Total Points: 1,000 points Grading: Final grades will be based on a percentage of the total points available. 93.33%+= A 90-93.33%= A- 86.67%-90%= B+ 83.33-86..67%= B 80-83.33%= B-, etc. Please note that I will be submitting student work to Turnitin.com EXAMS: Exams will follow an essay format and will cover all course material, including assigned cases and readings. In some instances I may include portions of a new case study and ask you to reflect on its issues. There will be two exams of approximately 100 points each. CASES: You will prepare and discuss a variety of cases this term as a way of evaluating your mastery of the course material. Some of the cases will come directly from our text, while five others, as noted above, will be from Harvard Business School and Ivey Publishing, both well-respected suppliers of comprehensive cases (50 pts. each). These cases will be chosen and assigned to complement the topics and material we are covering and to enhance your ability to apply course concepts and analysis to business decisionmaking in an international setting. Cases will be written up focusing on questions that are posed or implied as part of the case itself. These write-ups must be typed and proofread, and cite any outside sources that you incorporate. In addition to responding to assigned questions, you will want to take careful notes as you read and prepare the case, so that you can participate fully in the classroom. It will be extremely important that you prepare thoroughly for case discussions, integrating course and text material, and I will be randomly calling on people to participate in and help lead case discussions. Write-ups for each case will be due the day of the case discussion and will vary in weight. You will have the option to rewrite three write-ups for regarding throughout the term after we have discussed the case in class. PROJECT: The project this term will be done in groups and will revolve around creating a management plan for a domestic company that decides to go international. You will find the outline for this project attached here and posted on My.Wartburg. Each group will be


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