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OSU BA 471 - BUSINESS INTELLIGENCE

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BUSINESS INTELLIGENCELearning outcomesSlide 3IMPORTANT IDEASSlide 5Government UsesGovernment and Business IntelligenceTom OwensReviewBUSINESSBUSINESS INTELLIGENCEINTELLIGENCEPEDRO NAVARROPEDRO NAVARROPHIL ROGERSPHIL ROGERSTom Owens (guest speaker)Tom Owens (guest speaker)Learning outcomesLearning outcomesUnderstand what Business Intelligence (BI) Understand what Business Intelligence (BI) meansmeansAssociate terminology related to BIAssociate terminology related to BIGain insight to the many uses of BI in Gain insight to the many uses of BI in industry and governmentindustry and governmentBe exposed to some demonstrations of BI Be exposed to some demonstrations of BI systems that are availablesystems that are availableGain an appreciation for what might be Gain an appreciation for what might be expected of a college graduate searching expected of a college graduate searching for a corporate jobfor a corporate jobBusiness Intelligence SystemsBusiness Intelligence Systems refer to combinations of hardware, refer to combinations of hardware, software, and communications software, and communications connections used to analyze piles of connections used to analyze piles of available data and organize it to available data and organize it to answer specific management answer specific management questions. questions.IMPORTANT IDEASIMPORTANT IDEASDatabaseDatabase is a structured collection of records or is a structured collection of records or data that is stored in a computer system so that a data that is stored in a computer system so that a computer program or person using a query computer program or person using a query language can consult it to answer querieslanguage can consult it to answer queriesData martData mart is a repository of data gathered from is a repository of data gathered from operational data and other sources that is operational data and other sources that is designed to serve a particular community of designed to serve a particular community of knowledge workers knowledge workers Data warehouseData warehouse is the main repository of an is the main repository of an organization's historical data (databases), its organization's historical data (databases), its corporate memory corporate memory Data miningData mining is the principle of sorting through is the principle of sorting through large amounts of data and picking out relevant large amounts of data and picking out relevant information. It is usually used by business information. It is usually used by business intelligence organizations or systemsintelligence organizations or systemsOLAPOLAP (online analytical processing) is computer (online analytical processing) is computer processing that enables a user to easily and processing that enables a user to easily and selectively extract and view data from different selectively extract and view data from different points-of-view points-of-viewIMPORTANT IDEASIMPORTANT IDEASEPMEPM Enterprise Performance Management, Enterprise Performance Management, BPM BPM Business Performance Monitoring, Business Performance Monitoring, CPMCPM Corporate Corporate Performance Monitoring - are strategic Performance Monitoring - are strategic approaches to improving business performance, approaches to improving business performance, in short represents the strategic deployment of in short represents the strategic deployment of business intelligence solutions business intelligence solutions OPMOPM Operational Performance Management is a Operational Performance Management is a type of performance management that addresses type of performance management that addresses the growing pressure to increase revenue while the growing pressure to increase revenue while managing costs, meeting ever-evolving and managing costs, meeting ever-evolving and expanding customer demands.expanding customer demands.Dashboard Dashboard In information technology, a In information technology, a dashboard is a user interface that, somewhat dashboard is a user interface that, somewhat resembling an automobile's dashboard, organizes resembling an automobile's dashboard, organizes and presents information in a way that is easy to and presents information in a way that is easy to read. read.Government UsesGovernment UsesThe benefits alone of data sharing between The benefits alone of data sharing between local authorities and federal intelligence local authorities and federal intelligence agencies could reduce crime levels as well as agencies could reduce crime levels as well as lower the risk of terrorist attacks. lower the risk of terrorist attacks. Census data collected every 10 years could be Census data collected every 10 years could be integrated with existing data from other integrated with existing data from other organizations to provide the government with a organizations to provide the government with a clearer picture of whom they are representing. clearer picture of whom they are representing. Many patrol cars have wireless computer Many patrol cars have wireless computer systems for easy access of records to enhance systems for easy access of records to enhance the patrols efficiency in fighting crime and the patrols efficiency in fighting crime and serving the publicserving the publicGovernment and Business Government and Business IntelligenceIntelligencePerformance and Results Act Performance and Results Act (GPRA), the Clinger-Cohen Act and (GPRA), the Clinger-Cohen Act and Office of Management and BudgetOffice of Management and Budget mandates require agencies to track their mandates require agencies to track their performance against predefined goals, performance against predefined goals, report the results to outside entities report the results to outside entities including Congress, and ensure that including Congress, and ensure that performance meets expectations.performance meets expectations.Tom OwensTom OwensATI - Wah Chang ATI - Wah Chang Information Systems DirectorInformation Systems DirectorReviewReviewUnderstand what Business Intelligence (BI) meansUnderstand what Business Intelligence (BI) meansAssociate terminology related to BIAssociate terminology related to BIGain insight to the many uses of BI in industry Gain insight to the many uses of BI in industry and governmentand governmentBe exposed to some demonstrations of BI Be exposed to some demonstrations of BI systems that are availablesystems that are availableGain an appreciation for what might be expected Gain an


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OSU BA 471 - BUSINESS INTELLIGENCE

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