E-commerceWhat is E-commerce?CommerceDigital TransactionsWWW vs. InternetRecap of MISInternetSlide 8WWWSlide 10Slide 11Internet vs. WWWSlide 13Slide 14E-Commerce vs. E-BusinessSlide 16Slide 17Great InnovationWhy Study E-commerce?E-commerceE-commerceIntroductionIntroductionWhat is E-commerce?What is E-commerce?The use of the Internet and WWW to The use of the Internet and WWW to transact business?transact business?CommerceCommerceCommerce implies that two or more Commerce implies that two or more parties exchange something of value.parties exchange something of value.If something of value is NOT exchanged, If something of value is NOT exchanged, then it is not commerce.then it is not commerce.Digital TransactionsDigital TransactionsThe Internet enabled large-scale digital The Internet enabled large-scale digital transactions.transactions.Digital Transactions enabledDigital Transactions enabled1.1.New kinds of efficiencies for existing New kinds of efficiencies for existing businessesbusinesses2.2.The formation of entirely new businesses The formation of entirely new businesses and enterprisesand enterprisesWWW vs. InternetWWW vs. InternetWhat is the difference?What is the difference?Is there a difference?Is there a difference?Recap of MISRecap of MISInformation systems have 5 componentsInformation systems have 5 componentsPeoplePeopleDataDataHardwareHardwareSoftwareSoftwareCommunication NetworkCommunication NetworkInternetInternetThe Internet is a communication network.The Internet is a communication network.It is perhaps the ultimate communication It is perhaps the ultimate communication network; it is now an essential part of network; it is now an essential part of almost all Information System.almost all Information System.But…But…It is not an information system in the It is not an information system in the formal sense…formal sense…It is just a communication networkIt is just a communication networkInternetInternetHardware NetworkHardware NetworkroutersrouterscablescablesEthernet cardsEthernet cardsNetwork is built on two key conceptsNetwork is built on two key conceptsPacket SwitchingPacket SwitchingTCP/IP ProtocolTCP/IP ProtocolWe’ll study these in more detailWe’ll study these in more detailWWWWWWNot just a communication networkNot just a communication networkWorld Wide Web is an information system.World Wide Web is an information system.Its evolved into something much bigger Its evolved into something much bigger but in the early days it was pretty simple but in the early days it was pretty simple system.system.WWWWWWData – Web pagesData – Web pagesPeople – anyone with a web browser People – anyone with a web browser looking for datalooking for dataSoftware – Web Server, Web BrowserSoftware – Web Server, Web BrowserHardware – ComputersHardware – ComputersCommunication Network – The InternetCommunication Network – The InternetInternetInternetExisted before the WWWExisted before the WWWInternet is just a world-wide network of Internet is just a world-wide network of computer networks.computer networks.In the 70’s and 80’s, large companies, In the 70’s and 80’s, large companies, college’s, and the government connected college’s, and the government connected all kinds of information systems using the all kinds of information systems using the Internet.Internet.Internet vs. WWWInternet vs. WWWRecap:Recap:The Internet is *THE* communication The Internet is *THE* communication network!network!The WWW is just one of the Information The WWW is just one of the Information Systems that uses the InternetSystems that uses the InternetInternetWWWOther systemsOther systemsWWWWWWThere is more to the WWW than web There is more to the WWW than web pages…pages…emailemailfile transfer (FTP)file transfer (FTP)chatchatvideo conferencingvideo conferencingWWWWWWOne Key characteristicOne Key characteristicURLs: Uniform Resource LocatorsURLs: Uniform Resource LocatorsTwo secondary characteristics:Two secondary characteristics:HypertextHypertextUse of Web BrowsersUse of Web Browsers……. More to come. More to comeE-Commerce vs. E-BusinessE-Commerce vs. E-BusinessThe FirmThe Company(specifically, the companies technology infrastructure)SuppliersCustomersE-business(historically B2B)E-commerce(revenue opportunity)E-Commerce vs. E-BusinessE-Commerce vs. E-BusinessCompanies and suppliers have been Companies and suppliers have been integrating their technology infrastructure integrating their technology infrastructure for yearsfor yearsDating back to the 70’sDating back to the 70’sSome books call this E-businessSome books call this E-businessSome call it B2B E-commerceSome call it B2B E-commerceExchange of valuables (so it is commerce)Exchange of valuables (so it is commerce)But, The Firm doesn’t make money off this But, The Firm doesn’t make money off this relationship.relationship.E-Commerce vs. E-BusinessE-Commerce vs. E-BusinessSometimes the customer is another Sometimes the customer is another business.business.Sometimes its an individual consumer.Sometimes its an individual consumer.E-commerce refers to both cases.E-commerce refers to both cases.From the perspective of the Firm, E-From the perspective of the Firm, E-commerce implies that you share commerce implies that you share technological infrastructure with your technological infrastructure with your customers.customers.Great InnovationGreat InnovationThe Internet and WWW finally allowed The Internet and WWW finally allowed companies to share technological companies to share technological infrastructure with individual consumers.infrastructure with individual consumers.AmazonAmazoniTunesiTunesWhy Study E-commerce?Why Study E-commerce?Wait, why isn’t this course titled E-Wait, why isn’t this course titled E-commercecommerceInteresting story…hope you didn’t miss Interesting story…hope you didn’t miss this lecture.this